Volleyball World has established a deal with Stake.com, a crypto sports betting and online casino, to become the Volleyball Nations League's (VNL) exclusive betting partner.
The agreement will extend until 2023, following a similar relationship that was deemed effective by the two firms during the VNL Osaka event in 2022.
Stake.com will cover both the Women's and Men's VNL matches in this year's competition.
Finn Taylor, CEO of Volleyball World, stated, "We are thrilled to welcome back Stake.com as our partner for the 2023 VNL.
"With our presence in several areas, including Brazil, Canada, and beyond, our relationship will provide an unprecedented platform for connecting with a passionate and engaged fanbase from all over the world.
"We look forward to seeing how Stake.com will elevate the matchday experience for our fans and add even more excitement to the tournament."
As the official betting partner, Stake.com will promote volleyball games to its global client base.
Stake.com branding will also be visible around the volleyball courts, including in the digital advertisement sections.
Akhil Sarin, Director of Acquisition for Stake.com, stated: "Our collaboration with the VNL in 2022 was a tremendous success, therefore it was an easy decision to negotiate a larger cooperation for 2023.
"We're looking forward to seeing the Stake branding light up the courts and offering Volleyball fans globally an unbeatable proposition on our platform throughout the tournament."
Earlier this month, Stake.com announced a partnership with Amazon Prime's Live Boxing 4 event, which would feature kickboxing champion Tenshin Nasukawa making his boxing debut.
